Smart Retail comprises of a bundle of amalgamated technologies, which give safer, smarter and faster shopping experience. The smart retail market is a solution for retailer shops, as retailers are facing so many problems in terms of customer visits; despite having their respective websites and mobile apps, retailers often find it difficult to convince the customer to visit the outlet.
Smart retailing improves customer visiting shop experience with features like indoor navigation, smart shelves etc. Smart retail brings profitable outcomes for the retailer.
Major factors driving the growth of the smart retail marketinclude a rise in the use of smart phones, and ‘free’ availability of mobile retail application. For instance, in March 2018, Verifone Holding Inc launched Carbon Mobile 5, which brings commerce, payment, and mobility under one portable device.
Moreover, companies are investing in smart retail market solutions and are introducing /developing innovative technologies such as Beacons, AR, VR, IoT etc. For instance, Beacon is the device that works on Bluetooth, a low-energy Bluetooth connection, which gives notification about discounts, offers, etc. to the customers whenever they are within a Bluetooth coverage area. Also, the beacon provides indoor navigation of the store and collects information about customer behaviour.
Such type of technology is driving the smart retail market because they provide faster and smarter way of shopping. However,the threat of data security and lack of privacy of retailers and customers are hindering the market growth.
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The Global Smart Retail market has been segmented on the basis of Technology, application and key geographies. Based on Technology, the market is segmented into Wi-Fi, Smart Bluetooth, Zigbee, LAN etc. On the basis of application, the market is categorized into Robotics, Analytics, Smart Cart, Smart Payment Systems, Smart Labels, AR/VR, Visual Marketing, Indoor Marketing, Smart Vending Machine etc. Based on geographical region, North America, Europe, Asia Pacific and rest of the world.
This research report “global smart retail market” provides in-depth analysis of the global smart retail market based on technology, application and major geographies for the forecast period from 2018 to 2025. The report also highlights the major market drivers propelling the growth as well as challenges faced by market participants.
The research report provides market size and forecast for the global smart retail market. In addition, the report also analyses the competitive landscape, major players and their strategies in 2018.
The competitive landscape section of the report captures and highlights the recent developments in the market.
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Key questions answered in this research report
1- At what pace is the smart retail market growing? What will be the growth trend in the future?
2- What are the key drivers and restraints in the current market? What will be the impact of drivers and restraints in the future?
3- What are the regional revenue and forecast breakdowns? Which are the major regional revenue pockets for growth in the hearing implants market?
4- What are the various application areas and how they are poised to grow?
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