Global Sports Footwear Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
Complete report on the Sports Footwear Market Research Report spread across 93 pages, profiling 18 companies with table of content is now available at www.reportsnreports.com/contacts/d…aspx?name=1165419 .
The following companies as the key players in the global sports footwear market: Adidas Group, ASICS, New Balance, Nike, and SKECHERS USA. Other prominent vendors in the market are: Amer Sports, AVIA, Berkshire Hathaway, British Knights, Columbia Sportswear, Eddie Bauer, Kering, NEWTON RUNNING, Nfinity, SAUCONY, The Rockport Group, Under Armour, and VF Corporation.
One trend in the market is digital and social media marketing. Digital and social media marketing are essential marketing tools for the vendors to increase product visibility. To compete in this intensely competitive market, it has become essential for the brands to develop, market, and promote their products through interaction with the consumers on social media.
According to the report, one driver in the market is high operating margin of sports footwear. Sports footwear is usually priced higher than regular shoes. This is because their manufacturing process involves different technicalities that enhance performance at sports. Vendors focus on introducing innovative features in their products that are used for running, tennis, basketball, football, soccer, and other sports. Manufacturers also earn high operating margin from premium-priced sports footwear. This is because the manufacturing cost of these products is low, whereas they are sold at higher prices.
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Further, the report states that one challenge in the market is increasing cost of raw materials. Rising fluctuations in the profit margins of the manufacturers of sports footwear are due to the increasing prices of raw material and intense competition among the vendors. This makes executing a proper pricing strategy challenging for vendors. Ethylene vinyl acetate (EVA), an elastomeric polymer, is the raw material used in the production of soles of sports footwear. Increase is the price of this material has a directly proportional impact on the prices of sports footwear. This further leads vendors to increase the prices of their products.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
This report covers the present scenario and the growth prospects of the global sports footwear market for 2017-2021. To calculate the market size, the report considers value sales of sports footwear products.
Sports footwear refers to the shoes designed for physical activities. The different types of sports footwear available in the market include running shoes, training shoes, football shoes, basketball shoes, baseball shoes, and others. The global footwear market comprises of athletic and non-athletic footwear. Footwear is in equal measure an essential fashion statement and an important protection for the feet. Numerous brands of footwear, both athletic and non-athletic, of different price ranges are available in the market.
Key questions answered in this report
What will the market size be in 2021 and what will the growth rate be?
What are the key market trends?
What is driving this industry?
What are the challenges to market growth?
Who are the key vendors in this industry space?
What are the market opportunities and threats faced by the key vendors?
What are the strengths and weaknesses of the key vendors?