Consumer & Luxury Goods Market Research News

Over the top (OTT) content market forecast, 2014-2024 available in new report

Consumer Market Research

Over-the-top television is the turning point for the digital television industry. Over-the-time television affects several success factors and business models along all categories of the value chain of television industry ranging from content development to its distribution.

Over-the-top content is used for audio delivery, video delivery and delivery of other media on the Internet without involving a multiple system operator to distribute or control the desired content. If the user has a working Internet connection on any device such as smartphone, tablet, smart television., then over-the-top content can be delivered to it.