According to the report, one driver in the market is provides users a platform to store pictures privately without being online. The social media has completely changed the landscape of photography for people worldwide. With the advent of smartphones, digital photos that are stored on the cloud are always present with the users.
MRC Announces the Publication of its Research Report – Global Instant Cameras and Accessories Market 2017-2021
MRC recognizes the following companies as the key players in the global instant cameras and accessories market: Fujifilm, Kodak, Lomography, and PLR IP Holdings.
Other Prominent Vendors in the market are: MiNT Camera and Leica Camera.
Commenting on the report, an analyst from MRC’s team said: “One trend in the market is instant smartphone printer. In 2015, Prynt Case was launched using a kick starter campaign.
Two years on, in 2017, it is a full-fledged product available for general consumers to buy. The product used to be bulky, but it has now been launched in more compact models called Prynt Pockets.”
Instant photography offers completely different dimensions of photos to its users; it is always more aesthetically pleasing to see a picture as a physical photograph instead of watching it on a screen. Customers understand the importance of the physical form of photography.
Hence, only digital photographs that are deemed important or memorable are printed.
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Further, the report states that one challenge in the market is low battery backup. Battery is always a major challenge for cameras, but it is more pronounced when it comes to instant cameras.
Most of the instant cameras in the market have battery ports, which means that these cameras need to replace their AA batteries. Consumers should consider that these batteries run out of power quickly, and they will require frequent replacement.
This can be annoying and also incurs high maintenance cost. Considering the high demand for these cameras amongst teenagers, the marginally high maintenance cost could have a drastic effect on the product's customer base.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
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