Global Loyalty Management Market By Geography, Solution (Customer Loyalty, Employee Retention, Channel Loyalty), Deployment Type (On-Premises, On-Demand), Organization Size (SMEs, Large Enterprises), Vertical (BFSI, Travel & Hospitality, Retail & Consumer Goods, IT & Telecommunication, Media & Entertainment, Healthcare & Life Sciences, Manufacturing)- Industry Trends and Forecast to 2024
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Global Loyalty Management Market Report is a compilation of the several factors driving and restraining this market along with a thorough run-down of the sales volume of each product within carefully categorized sub-segments of the market.
The Global Loyalty Management Market accounted for USD 1.56 billion in 2016 growing at a CAGR of 22.8% during the forecast period of 2017 to 2024. The upcoming market report contains data for historic year 2014, 2015, the base year of calculation is 2016 and the forecast period is 2017 to 2024.
Top Competitors of Market:
- IBM Corporation,
- SAP SE,
- TIBCO Software Inc.,
- MicroStrategy Incorporated,
- Kobie Marketing, Inc,
- Bond Brand Loyalty Inc.,
- Comarch SA,
- Aimia Inc.,
- ICF International, Inc.,
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On the basis of solution:- customer loyalty, employee retention and channel loyalty.
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On the basis of deployment type:- On-premises and On-demand.
On the basis of organization size:- Large enterprises and small & medium enterprises.
On the basis of industry vertical:- Banking, financial services, and insurance, travel & hospitality, retail & consumer goods, IT & telecommunication, media & entertainment, healthcare & life sciences, manufacturing and others.
On the basis of geography:- North America, South America, Europe, Asia-Pacific, and Middle East & Africa. U.S., Canada, Germany, France, U.K., Netherlands, Switzerland, Turkey, Russia, China, India, South Korea, Japan, Australia, Singapore, Saudi Arabia, South Africa, and Brazil among others.
In 2017, North America is expected to dominate the market.
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Market Drivers and Restraints:
- Growing Mobile Technology
- Stringent Government Regulations
- Increasing Focus of Loyalty Programs
- Growing Usage of Rewards Points
- Growing Incentives For Making Future Purchases
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