Pico projector, also known as pocket projector, handheld projector, mobile projector or mini beamer is an image projector used to project image through a handheld device.
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These projectors are inbuilt in various devices such as mobile phones, tablets, cameras,., and so it is popular as pocket or pico projector. These are miniature video, image or personal digital assistance (PDAs) projectors which could be used in various applications where there is a need of projecting information on larger screens.
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The market is expected to have a remarkable growth as the market players would be coming up with inbuilt projectors in all their future products. Globally, around 1.80 million units have been sold, during 2013.
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Since these projectors are very handy and portable as compared to traditional projectors, this market is potential and has enormous opportunities in future. The detailed study of this market would give in-depth knowledge about the market.
The major driving force to this market is integration of these projection technologies in the mobile devices. Technological advancements would propel this market, as there would be widespread adoption of mobile devices throughout the globe.
Although there are plentiful benefits of the product, low flexibility in inclusion of features would affect the success of the market. Despite of these curbs, the market would speedily grow in future, as the penetration rate of these devices is increasing.
Pico Projector Market Analysis by Technology
The diverse technologies used are Digital Light Processing (DLP), Laser Beam Steering (LBS), Holographic Laser Projection and Liquid crystal on silicon (LCoS).Holographic laser projection technology has various advantages such as higher image resolution and efficiency as compared to other technologies. In contrast, these technology projectors are expensive over various others.
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