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Detailed examination of Brazil's cards and payments market will benefit with the recent upsurge in e-commerce

Brazil's cards and payments market will see an unprecedented growth owing to the factors like the upsurge in e-commerce, employment of private-label cards, increase in high-income population.

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Report Summary:

Market Data Forecast’s "Brazil Cards and Payments Market" report offers a distinct range of possibilities in the market of payment cards along with the accurately validated statistics of operational cards in the market and their total transactional values. It suggests profitable marketing strategies considering the competitive landscape in the market, purchase trends, payments options in online trade and significant government frameworks impacting the overall payment cards market of Brazil.

Our report kindles the hidden opportunities with dependable information about different types of cash transactions, volumes of cardholders, market proportion, current accounts, increase within the number of cards, credit cards outstanding balances, transactional values, details of the issuers at the side of available banking schemes and futuristic analysis of overall cards and payment marketplace in Brazil.

Brazil Cards and Payments Market Overview

The credit and debit card categories have matured and are projected to generate nominal growth over the forecast period.

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The category of debit cards is expected to post a growth rate of xx%, with the credit card category expected to post a growth rate of xx%. The key factor encouraging the growth of the market is the legislation of the government which levied a charge of xx% on all the transactions of foreign origin which have been made through credit cards issued in Brazil.

The preloading of prepaid cards with Brazilian real has caused the transactions made thorough them to be treated as domestic payments, which have a lower tax rate of xx%.

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The charge cards and prepaid card categories are projected to be the prime drivers of the channel of card payments. Further, the lovey of lower tax rate on prepaid cards has resulted in a mass subscription of large-scale subscription of prepaid cards.

The consumer preference for debt-free payments is expected to be another factor for this surge in subscriptions, with the current economic uncertainty in the country.

Brazil Cards and Payments Market Underlying Factors

The major factors driving the growth of the market are the changing lifestyles of consumers with varying demographics, the increasing popularity of online shopping and the rising disposable incomes of the populace. Apart from the above, the changing consumer preferences are projected to change the dynamics of the channel of card payments during the forecast period in Brazil.

Compared to conventional middle class populations, the Brazilian middle class, which have an average age of 34 years have distinct preferences. These customers are becoming averse to spending based on credit.

The above factors have led to the diversification of the market and have also played a role in the emergence and rise of the charge and prepaid card categories.

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Brazil Cards and Payments Market - Geographical Segmentation

The Brazil Cards and Payments Market is analysed geographically under the region of Latin America. Brazil accounts for the largest share of the Latin America Cards and Payments 2017, followed by Argentina.

The changing consumer preferences and distinct demographics of the country are expected to keep the market outlook stable in the near future.

Table of Contents in Brief:

  1. Definitions
  2. Research Methodology
    • Research Process
      • Market Sizing
      • Competitor Analysis
      • Market Forecasting
      • Quality Control Process
  1. Executive Summary
  2. Industry Benchmarking
  3. Market Attractiveness
  4. Industry Enablers
    • Emerging Payment Technologies
    • Growing E-commerce Market
      • E-commerce Mix by Payment Method
    • EMV Migration
    • Contactless Cards
  5. Regulatory Framework
  6. Key Industry Events
  7. Merchant Acquiring Business Overview
    • Business Overview & Key Operators
    • Regulatory Framework
    • Technological Changes
  8. Market Segmentation
    • Cards for Students
    • Cards for Travelers
    • Cards for High-income Customers
    • Cards for Frequent Shoppers
  9. Market Sizing
    • Debit Cards Market Overview
      • Scheme Providers
      • Key Issuers
    • Pay Later Cards Market Overview
      • Scheme Providers
      • Key Issuers
    • Payment Terminals Market
    • Payment Instruments Market
  10. Key Operators in the Market
    • Banco Bradesco
      • Company Snapshot
      • SWOT Analysis
      • Cards Portfolio
    • Caixa Econômica Federal
    • Banco Santander
    • HSBC Bank Plc
    • Itaú Unibanco
    • Banco do Brasil
  11. Appendix
    • Total Cards Market Stats
    • Debit Cards Market Stats
      • Debit Cards Use at Payment Terminals
      • Debit Cards Market – Scheme Providers Data
    • Pay Later Cards Market Stats
      • Pay Later Cards Use at Payment Terminals
      • Pay Later Cards Market – Scheme Providers Data
    • Payment Terminals Data
    • Payment Instruments Data

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