Food & Beverage Market Research News

New report examines the savory snacks sector in Turkey for 2017

Country Profile report on the Savory Snacks sector in Turkey provides insights on high growth markets to target, trends in the usage of package materials, pack type and closures category level distribution data and brands market shares.

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SUMMARY

WiseGuyReports published new report, titled “Country Profile: Savory Snacks Sector in Turkey ”.

Favorable economic condition and consumers’ shifting focus from unpackaged snacks products to packaged products are the primary growth drivers of the Savory Snacks sector in Turkey. Processed Snacks is the largest market in both value and volume terms, while the Nuts and Seeds market is forecast to register the fastest growth during 2016-2021, in value terms.

Hypermarkets & Supermarkets is the leading channel for the distribution of savory snacks products in the country.

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Flexible Packaging is the most commonly used packaging material in the sector and is also forecast to register the fastest growth during 2016-2021.

Country Profile report on the Savory Snacks sector in Turkey provides insights on high growth markets to target, trends in the usage of package materials, pack type and closures category level distribution data and brands market shares.

What else is contained? 

- Market data: Overall market value and volume data with growth analysis for 2011-2021 
- Category coverage: Value and growth analysis for Ethnic/Traditional Snacks, Meat Snacks, Nuts and Seeds, Popcorn, Potato Chips, Pretzels, and Processed Snacks with inputs on individual category share within each market and the change in their market share forecast for 2016-2021 
- Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016 
- Distribution data: Percentage of sales within each market through distribution channels such as Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others 
- Packaging data: consumption breakdown for packaging materials and containers in each market, in terms of percentage share of number of units sold. Packaging material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; container data for: Film, Bag/Sachet, Tub, Box, Pouch, and Tin.

 

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Scope

- The Savory Snacks sector in Turkey is forecast to grow at a CAGR of 8.4% in value terms during 2016-2021. 
- Processed Snacks is the largest market in both value and volume terms in the Turkish Savory Snacks sector. 
- Hypermarkets & Supermarkets is the largest distribution channel, followed by Convenience Stores. 
- Tadim is the leading brand in both value and volume terms in Turkey's Savory Snacks sector. 
- Flexible Packaging is the most commonly used package material in the Turkish Savory Snacks sector.

Key points to access

- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis 
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities 
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning 
- Manufacturers can identify the opportunities to position products with H&W attributes/benefits 
- Access the key and most influential consumer trends driving Savory Snacks products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target 
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion 
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector 
- Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.

Table of Contents 

  1. Report Scope
    2. Executive summary
    3. Turkey in the global and regional context
  2. Market size analysis - Savory Snacks sector
  3. Market and category analysis 
  4. Distribution analysis
  5. Competitive landscape
  6. Health & Wellness analysis
  7. Packaging analysis 
  8. Macroeconomic analysis 
  9. Consumergraphics 
  10. Methodology
    13. Definitions
    14. Appendix
    15. About
    16. Disclaimer
    17. Contact Us

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