Event management market review on global event management market by software & services to 2020, North American region is expected to be the largest revenue generator region for EMS vendors for the during the forecast period.
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Extensive interviews with key people such as CEOs, VPs, Directors, and executives. 30% of the total interviews were with tier 1 companies while 40% of them were with tier 2 companies.
72% of the interviews were with C-level executives. Of the people interviewed, 57% of them belonged to North America, 14% were in Europe and 29% in APAC region.
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Event Management Market ecosystem comprises EMS vendors such as
- Xing Events,
- Active Networks,
- DEA, etouches
Event Management Market service providers are such as Zersita, Lanyon, SocialTables, RegPoint Solutions among others; end-users such as service providers, system integrators, and enterprises.
Cloud platform has gained significant traction among businesses of all sizes over the last 5 years. This popularity is due to its cost-effectiveness, easy deployment ability, high scalability, the flexibility of work, and convenient access.
The North American region is expected to be the largest revenue generator region for EMS vendors for the next five years, followed by Europe. This is mainly because of the presence of various developed economies like Canada and the U.S.
and because of the focus on innovations obtained from R&D and technology.
The APAC region is the fastest-growing region in the EMS market. The market growth in developing regions such as APAC and the MEA is due to the rapid adoption of emerging trends such as mobility and cloud.
MEA and LA regions are leveraging the benefits of the cost-effective cloud solution, thereby expected to increase their EMS spending.
Report on Event Management Market by Software at
Other stakeholders of the EMS market include event management service providers, mobile application providers, government organizations, resellers, research organizations, enterprise users and technology providers.
This is the biggest factor driving the growth of this market. Large enterprises are deploying their own private cloud, while others are using the public cloud for these solutions.
The easy accessibility of software on other devices, which the cloud platform provides, increases its usage across all the industry verticals
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