Wi-Fi hotspot is a physical location providing internet access over wireless local area network (WLAN) through a router linked to a service provider. Wi-Fi Hotspots are used by enterprises, network operators, and communication service providers for data transmission, and delivery of applications over Wi-Fi.
Moreover, increasing adoption of Bring your own Device (BYOD), and advanced network infrastructure have boosted the use of Wi-Fi hotspots for internet connectivity. Furthermore, many portable devices, such as laptops and tablets use Wi-Fi hotspots to access high-speed internet services.
There are several drivers, restraints and opportunities influencing the market growth. Today, enterprises rely on Wi-Fi hotspot solutions to manage their network affordably.
Additionally, the growing adoption of mobile devices including smartphones and tablets coupled with increasing deployment of Wi-Fi hotspots in industries including education and retail drive the growth of the market. However, lack of awareness has hindered market growth to a greater extent.
Rising need of both cloud and mobility applications and rapid growth of IoT would also help the market create growth opportunities.
The Wi-Fi hotspot market is segmented in terms of software, services, components, industries, end-users, and geography. In terms of services, the market covers consulting services, integration services, managed services and others.
Major components covered in the market research report include mobile hotspot devices, wireless hotspot gateways, wireless hotspot controllers, and others. The industries served by the Wi-Fi hotspot market are BFSI, healthcare, hospitality and travel, retail, and others.
The software segment discussed in the report consists of Wi-Fi security software, centralized hotspot management, Wi-Fi Hotspot Billing Software, and others. Government, enterprises and network providers are the major end-users of the market.
The key geographic regions covered in the report include North America, Europe, Asia-Pacific and LAMEA.
In recent times, major market players are seen investing generously in research and development. Likewise, these brands are also exploring new markets to make their presence felt and increase their customer database.
Business strategies such as joint venture, and acquisitions and mergers have further helped the prominent vendors to increase their product portfolio. Some of the many prominent leaders consists of Nokia Networks, Ericsson, Aruba Networks, iPass Inc., Ruckus Wireless, and others.
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