Overall consumer health recorded a good performance in current value terms in 2016, in line with the previous year. Consumers’ advancement towards self-medication for minor health problems and increased knowledge about medicines available in the market remained major growth drivers.
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Cough/cold/allergy remedies, analgesics, and digestive remedies were major performers, while adult mouth care, eye care, emergency contraception, weight management and sports nutrition registered moderate movements.
Consumer Health in India report offers a comprehensive guide to the size and shape of the market at a national level.
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It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why access this report?
- Get a detailed picture of the Consumer Health market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
No. of Report Pages: 50
Some Points Of Table Of Content:
Consumer Health Enjoys Positive Value Growth in 2016
Government Action Against A Number of Drugs Impacts OTC
Herbal/ayurvedic Players Continue To Have A Stronger Impact on Consumer Health
Chemists/pharmacies and Parapharmacies/drugstores Continue To Grow
Consumer Health Is Forecast To Register Positive Growth
Key Trends and Developments
Lack of Proper Policy Leads To Ongoing Overlapping of OTC and Rx Brands
Consumer Health Sales Are Set To Be Driven by Self-medication and A More Progressive Approach
Constant Rising Demand for Ayurvedic/herbal Option Opens Significant Opportunities
Territory Key Trends and Developments
East and Northeast India
Rural Vs Urban Key Trends and Developments
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
Table 2 Life Expectancy at Birth 2011-2016
Table 3 Sales of Consumer Health by Category: Value 2011-2016
Table 4 Sales of Consumer Health by Category: % Value Growth 2011-2016
Table 5 Sales of Consumer Health by Region: Value 2011-2016
Report at: www.orbisresearch.com/contact/256663
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