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Research delivers insight into the growth of digital transformation to accelerate outdoor advertising market global by 2022

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Outdoor advertising is a form of advertising that focuses on consumers in public places, in transit, or commercial locations. It is a mass-market medium used to broadcast messages for branding and to support campaigns.

- Advertising -

Outdoor advertising expenses are split between traditional modes of physical and digital. Traditional physical outdoor media include billboards, street furniture, transit displays, and commercial displays.

- Advertising -

Digital outdoor media include media that are connected to the network such as smart billboards. Outdoor advertising formats are classified into four categories: billboards, street furniture, transit advertising, and alternative media.

 Scope of the Global Outdoor Advertising Market Report

This report focuses on the Outdoor Advertising in Global market, especially in North America, Europe and Asia-Pacific, South America, Middle East and Africa. This report categorizes the market based on manufacturers, regions, type and application.

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This report covers Analysis of Global Outdoor Advertising Market Segment by Manufacturers

Clear Channel Outdoor Holdings, Inc. 
Lamar Advertising Company 
Outfront Media Inc. 
Adam Outdoor Advertising 
Bell media 
Captive Network 
CBS Outdoor 
Fairway Outdoor Advertising 
Focus Media holding limited 
Affichage Holding 
News outdoor 
Air Media

Global Outdoor Advertising Market Segment by regional analysis covers 

North America (USA, Canada and Mexico) 
Europe (Germany, France, UK, Russia and Italy) 
Asia-Pacific (China, Japan, Korea, India and Southeast Asia) 
South America (Brazil, Argentina, Columbia.) 
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)

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Global Outdoor Advertising Market Segment by Types

Street Furniture 
Transit Displays 

Global Outdoor Advertising Market Segment by Applications, can be divided into 

Food & Beverage Industry 
Vehicles Industry 
Health and Medical Industry 
Commercial and Personal Services 
Consumer Goods 
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Some of the Points cover in Global Outdoor Advertising Market Research Report is:

Chapter 1: Describe Outdoor Advertising Industry

  • Introduction,
  • Product Scope,
  • Market Overview,
  • Market Opportunities,
  • Market Risk,
  • Market Driving Force

Chapter 2: To analyze the top manufacturers of Outdoor Advertising Industry in 2016 and 2017

  • Sales
  • Revenue and price

Chapter 3: Competitive analysis among the top manufacturers in 2016 and 2017

  • Sales
  • Revenue and market share

Chapter 4: Global Outdoor Advertising Market by regions from 2012 to 2017

  • Sales
  • Revenue and market share

Chapter 5, 6, 7 and 8: Global Outdoor Advertising Market by key countries in these regions

  • Sales
  • Revenue and market share

Chapter 9 and 10: Global Outdoor Advertising Market by type and application from 2012 to 2017

  • Sales
  • Revenue and market share
  • Growth rate

Chapter 11:Outdoor Advertising Industry Market forecast from 2017 to 2022

  • Regions
  • Type and application with sales and revenue

Chapter 12 and 13:Outdoor Advertising Industry

  • Sales channel
  • Distributors
  • Traders and dealers
  • Appendix
  • Data source

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