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What is the current market scenario of global mobile backend as a service (BaaS) market?

What is the current market scenario of global mobile backend as a service (BaaS) market?

Backend-as-a-Service (BaaS) is an alternative mobile middleware approach that uses software development kits (SDKs), and unified application programming interfaces (APIs) to connect mobile applications to backend resources.

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Mobile Backend as a service is also recognized as backend as a service. It is a form of giving out web application.

While BaaS service providers offer value-added features such as usage analysis, user management, and push notification or campaigning, it also facilitates seamless integration with social media networks such as Twitter and Facebook. The advantage of utilizing backend-as-a-service model is that it reduces application backend framework development time to minutes rather than few weeks.

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BaaS or MBaaS allows developers, without much mobile experience or time, to get started quickly. Developers are provided access to the source code for all underlying components, in order to deploy server components on-premise or allow customizations outside the platform.

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The growth in the number of mobile applications and increase in mobile game developers, and increased adoption of BaaS services among the SMEs and the enterprises, provides the market the future opportunity for the growth. The major drivers responsible for the growth of the BaaS market are increased adoption of cell phones and smart devices, demand for rapid deployment and development, and increased adoption of cloud-based applications.

Rising adoption of web applications in this era of self-service economy is expanding the addressable market for backend-as-a-service, which in turn, is fueling growth of BaaS market. Spurt in connected devices usage is also boosting the demand for BaaS solutions.

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Mobile backend as a service (MBaaS), also known as "backend as a service" (BaaS), is a model for providing web app and mobile app developers with a way to link their applications to backend cloud storage and APIs exposed by back end applications while also providing features such as user management, push notifications, and integration with social networking services. These services are provided via the use of custom software development kits (SDKs) and application programming interfaces (APIs).

This report focuses on the Mobile Backend as a Service (BaaS) in Global market, especially in North America, Europe and Asia-Pacific, South America, Middle East and Africa. This report categorizes the market based on manufacturers, regions, type and application.

Market Segment by Manufacturers, this report covers

Oracle Corporation

IBM Corporation

Microsoft Corporation

Kony

 Table of Content:-         

1 Market Overview

1.1 Mobile Backend as a Service (BaaS) Introduction

1.2 Market Analysis by Type

1.2.1 Android

1.2.2 iOS

1.2.3 Others

1.3 Market Analysis by Applications

1.3.1 Data and application integration

1.3.2 Identity and access management

1.3.3 Usage analytics

1.3.4 Support and maintenance Service

1.3.5 Others

1.4 Market Analysis by Regions

1.4.1 North America (USA, Canada and Mexico)

1.4.1.1 USA Market States and Outlook (2012-2022)

1.4.1.2 Canada Market States and Outlook (2012-2022)

1.4.1.3 Mexico Market States and Outlook (2012-2022)

1.4.2 Europe (Germany, France, UK, Russia and Italy)

1.4.2.1 Germany Market States and Outlook (2012-2022)

1.4.2.2 France Market States and Outlook (2012-2022)

1.4.2.3 UK Market States and Outlook (2012-2022)

1.4.2.4 Russia Market States and Outlook (2012-2022)

1.4.2.5 Italy Market States and Outlook (2012-2022)

1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia)

1.4.3.1 China Market States and Outlook (2012-2022)

1.4.3.2 Japan Market States and Outlook (2012-2022)

1.4.3.3 Korea Market States and Outlook (2012-2022)

1.4.3.4 India Market States and Outlook (2012-2022)

1.4.3.5 Southeast Asia Market States and Outlook (2012-2022)

1.4.4 South America, Middle East and Africa

1.4.4.1 Brazil Market States and Outlook (2012-2022)

1.4.4.2 Egypt Market States and Outlook (2012-2022)

1.4.4.3 Saudi Arabia Market States and Outlook (2012-2022)

1.4.4.4 South Africa Market States and Outlook (2012-2022)

1.4.4.5 Nigeria Market States and Outlook (2012-2022)

1.5 Market Dynamics

1.5.1 Market Opportunities

1.5.2 Market Risk

1.5.3 Market Driving Force

2 Manufacturers Profiles

2.1 Oracle Corporation

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