Our analysts forecast the Global Indoor Location-Based Search and Advertising Market to grow at a CAGR of +46% during the period. Location-based search and advertising enable users to integrate mobile advertising with mobile technologies such as location-based services. The location-based search and advertising market is likely to grow significantly in the mobile advertising industry. The increasing adoption of local area networks (LANs) and home area networks globally is one of the major factors driving this market’s growth. The availability of high-speed mobile broadband networks and decreasing costs of deployment is leading to the augmented adoption of LAN around the world.
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The use of LED fixtures for location-based services is cost-effective for indoor locations as it eliminates the need for additional hardware Chips manufactured by lighting companies are embedded in the overhead LED lights used in offices. The chips communicate using consumer’s smartphones and use sensors to track the direction in which users move inside stores.
According to the report, demand for smartphones has been rapidly increasing every year. The Indoor Location-Based Search and Advertising market has been consistently examined with respect to the corresponding market segments.
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Key Players Profiled in this Report:
Apple, Foursquare, Google, xAd, Accuware, Admoove (HiMedia), Aisle411, Aislelabs, Broadcom, Cartogram, Cisco, Estimote, Facebook, Gimbal, Groupon, Indoo.rs, Insiteo, Jatis Mobile, MazeMap, Micello, Microsoft, Near (Ad Near), Nexage (Verizon), Ping Mobile, Pinmicro, Polaris Wireless, Qualcomm Technologies, Scanbuy, Sensewhere, Shopkick (SK Telecom), Social Retail, Sprooki.
United States, North America, China, Europe, Japan, Southeast Asia, India and RoW.
Leading players in the Global Indoor Location-Based Search and Advertising Market are profiled in the report to understand their role in the market and their upcoming strategies. The manufacturing base of each key player and their share in the market for each product and application segment of the Indoor Location-Based Search and Advertising market have been described in the report.
The research report tries to understand the innovative approaches taken by vendors in the global Indoor Location-Based Search and Advertising market to offer product differentiation through Porter’s five forces analysis. It also points out the ways in which these companies can strengthen their stand in the market and increase their revenues in the coming years.
Ongoing technological advancements and the unstoppable penetration of Internet in the remote corners of the world are also responsible for the remarkable growth of the global market.
Some of the factors posing a challenge and restricting the growth of the Global Indoor Location-Based Search and Advertising Market include changing regulatory compliances, dynamic business activities, and volatile economic conditions. Lack of knowledge about energy consumption and capacity limitation will be other factors inhibiting the growth of this market to the fullest potential.
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Table of Contents
Global Indoor Location-Based Search and Advertising Market Research Report 2017
Chapter 1 Global Indoor Location-Based Search and Advertising Market Overview
Chapter 2 Global Economic Impact on Industry
Chapter 3 Global Indoor Location-Based Search and Advertising Market Competition by Manufacturers
Chapter 4 Global Production, Revenue (Value) by Region
Chapter 5 Global Supply (Production), Consumption, Export, Import by Regions
Chapter 6 Global Production, Revenue (Value), Price Trend by Type
Chapter 7 Global Market Analysis by Application
Chapter 8 Manufacturing Cost Analysis
Chapter 9 Industrial Chain, Sourcing Strategy and Downstream Buyers
Chapter 10 Marketing Strategy Analysis, Distributors/Traders
Chapter 11 Market Effect Factors Analysis
Indoor Location-Based Search and Advertising market is also explained to the clients as a holistic snapshot of a competitive landscape within the given competitive forecast period. A comparative analysis of regional players and segmentations, which helps readers get a better understanding of the areas and resources with better understanding.
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