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Discover the operational analytics market trends & forecast to 2023

IT Market Research

The key drivers for operational analytics is the increased amount of IT operations data, increasing use of mobile devices, and increasing number of data centers to gather inner data for analysing the performance of marketing department.

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Operational analytics is an innovative technology that enables organizations to reduce fraud and risk, achieve better cost efficiency, increase additional transactions, and ultimately increase earnings by reducing cost. The global operational analytics market is growing rapidly due to the substitution from outdated operational business intelligence techniques to advanced business intelligence and analytics techniques and the enormous flow in the volume of business information across industry verticals.

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The report segments the global operational analytics market on the basis of type, business functions, application, industry verticals, and geography. According to the type, the market is classified into software and services (professional services and managed services).

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On the basis of business functions, the market is segmented into IT, marketing, sales, finance, human resources, and others. On the basis of application, the market is classified into risk management, fraud detection, supply chain management, customer management, asset maintenance, and others.

Based on the industry verticals, the market is classified into retail, manufacturing, public sector, transportation, energy and utilities, IT and telecommunication, and others. Geographically, breakdown and deep analysis of each of the aforementioned segments is included for North America, Europe, Asia-Pacific, and LAMEA.

Comprehensive competitive analysis and profiles of major market players such as IBM Corporation, Google Inc., Microsoft Corporation, Cisco Systems, Inc., Oracle Corporation, SAP SE, SAS Institute Inc., HP Development Company, L.P., Splunk Inc., and Evolven Software Inc. are also provided in this report.

Operational Analytics Market Kay Segments: By Type

  • Software
  • Services
  • Professional services
  • Managed services

By Business function

  • IT
  • Marketing
  • Sales
  • Finance
  • Human resource
  • Others

By Application

  • Risk management
  • Fraud detection
  • Supply chain management
  • Customer management
  • Asset maintenance
  • Others

By Industry Verticals

  • Retail
  • Manufacturing
  • Public sectors
  • Transportation
  • Energy and utilities
  • IT and telecommunication
  • Others

By Geography

  • North America
  • U.S.
  • Canada
  • Mexico
  • Europe
  • Germany
  • UK
  • France
  • Spain
  • Russia
  • Rest of Europe
  • Asia-Pacific
  • China
  • Japan
  • South Korea
  • Rest of Asia-Pacific
  • Latin America
  • Middle East
  • Africa

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Category: Market Research Publishers and RetailersCompany about: Allied Market Research is a global market research and business consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of “Market Research Reports” and “Business Intelligence Solutions”. AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market dom ...