Increase in the adoption of cloud-based subscrpition is expected to boost the market.
Productivity software is a program or application that makes day-to-day work tasks easier. Such software provides ample number of applications to end users such as database management systems, graphics software, spreadsheet applications, and word processors.
Advancements in business intelligence and data analytics are anticipated to fuel the market. Interoperability is the major restraining factor that is expected to hinder the growth of the market.
However, the bring-your-own-device (BYOD) trend to enhance employee flexibility in the organization is expected to boost the market during the forecast period.
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The office productivity software market is segmented on the basis of application, deployment mode, industry verticals, and geography. By application, the market is divided into usage tracking, advanced reporting, license management, and others.
By deployment mode, the market is segmented into cloud and on-premises. By industry vertical, the market is classified into BFSI, manufacturing, telecommunications, media & entertainment, transportation, retail, and others.
On the basis of geography, the market is classified into North America, Europe, Asia-Pacific, and LAMEA.
Microsoft Corporation, Google Inc., Oracle Corporation, Symantec Corporation, Salesforce.com, SAP SE, EMC Corporation, VMware Inc., HP Development Co., and CA Technologies are some of the key players of the global office productivity software market.
Office Productivity Software Market Key Segments: By Application
- Usage Tracking
- License Management
- Advanced Reporting
By Deployment Mode
By Industry Vertical
- Media & Entertainment
- North America
- Rest of Europe
- South Korea
- Rest of Asia-Pacific
- Latin America
- The Middle East
- Microsoft Corporation
- Google Inc.
- Oracle Corporation
- Symantec Corporation
- SAP SE
- EMC Corporation
- VMware Inc.
- HP Development Company
- CA Technologies
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