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How cloud advertising market will grow significantly in next five years

IT Market Research

Cloud advertising solution provides building blocks for virtual advertising platforms in online and social media websites for better and effective advertisement of brands and services. In the recent years, with growth in demand for dynamic optimization of advertisements and virtual campaign orchestration process, several industries such as retail, media & entertainment, business service providers, and others implement cloud advertising solutions at a higher pace.

The global cloud advertising market is expected to register substantial growth in the near future, attributed to rise in ICT expenditure by governments in several developed as well as developing regions including North America, Europe, and Asia-Pacific. In addition, growth in adoption of e-commerce and social media applications gives rise to the cloud advertising industry among several user groups such as large and small and medium enterprises.

However, lack of IT infrastructure in under developed regions including Latin America and Africa is expected to restrain the growth of the market.


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The report segments the cloud advertising market based on type, deployment model, user group, industry vertical, and geography.

Based on type, the market is divided into the cross channel, end-to-end, and others. As per deployment model, the market is classified into private, public, and hybrid.

By user group, the market is divided into SMEs and large enterprises. Based on industry vertical, the market is categorized as BFSI, government, retail, IT & telecom, media & entertainment, hospitality & tourism, and others.

By geography, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

Leading Market Players

  • Amazon Web Services Inc.
  • Oracle Corporation
  • Google Inc.
  • Rackspace Hostings, Inc.
  • IBM Corporation
  • Adobe Systems Incorporated
  • Viant Technology LLC
  •, Inc.
  • Marin Software and
  • Imagine Communications Corp. are also provided in this report.

Key Benefits for Stakeholders

  • This report provides an extensive analysis of the current and emerging market trends and dynamics in the global cloud advertising market.
  • In-depth analysis is conducted by constructing market estimations for the key market segments between 2016 and 2023.
  • This study evaluating competitive landscape and value chain is taken into account to elucidate the competitive environment across the geographies.
  • This report entails the detailed quantitative analysis of the current market and estimations through 20162023, which assists in identifying the prevailing market opportunities.
  • Comprehensive analysis of factors that drive and restrict the growth of the market is provided..

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These analytical tools and models sanitize the data & statistics and enhance the accuracy of our recommendations and advice. With AMR’s calibrated research process and 360` degree data-evaluation methodology, our clients are assured of receiving: 

  • Consistent, valuable, robust and actionable data & analysis that can easily be referenced for strategic business planning
  • Technologically sophisticated and reliable insights through well audited and veracious research methodology
  • Sovereign research proceeds that present a tangible depiction of marketplace

With a strong methodology we are, therefore, confident that our research and analysis are most reliable and guarantees sound business planning.

News From

Allied Market Research - Powering Enterprises through Business IntelligenceAllied Market Research
Category: Market Research Publishers and RetailersCompany about: Allied Market Research is a global market research and business consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of “Market Research Reports” and “Business Intelligence Solutions”. AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market dom ...
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