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Europe's OTC drugs industry to reach $36.65 billion by 2021

Medical Market Research

Europe OTC drugs Industry has been estimated at USD 26.34 billion in 2016 and is projected to reach USD 36.65 billion by 2021, at a CAGR of 6.83% during the forecast period from 2016 to 2021.

OTC drugs are the safe and effective drugs used for common ailments, and can be bought at the pharmacies and local stores, over the counter, without doctor’s prescription. Acetaminophen, aspirin and ibuprofen are the most common OTC drugs.

Easy accessibility, low cost, convenience, customer-empowering qualities are the benefiting the OTC drugs Industry in Europe.

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In Europe, public started showing pro-active approach towards the ailments and are resorting to lower-priced alternatives due to raising costs in healthcare.

The cultural shift in public towards self-reliance is helping the pharma firms gain major acquisitions.

These are some of the drivers that are fueling the Industry growth. The Industry growth is hindered majorly due to the issue of drug substance abuse.

The European Industry is segmented based on product and geographically. The product Industry basically caters medicines in the categories like analgesics, cough, cold and flu products, dermatological products, gastrointestinal products, vitamins, minerals, weight loss products, sleep aids, ophthalmic products, smoking cession aids and other products.

More than half of the Industry share belongs to categories like Analgesics, Cough, Cold & Flu, Dermatological and gastrointestinal categories.

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In the EU, the major contributors to the Industry are Germany and France. Annual growth for developed nations is decreasing, while for the developing nations like Poland, the growth is stable.

Ukraine and Bulgaria are the most rapidly developing Industrys. The governments in the EU are attempting to shift the costs to customers and are trying to save doctors’ and pharmacists’ resource costs.

GlaxoSmithKline, Johnson and Johnson, Novartis, Bayer, Pfizer, Sanofi and Takeda and are the top companies that contribute to North American OTC drugs Industry. Loss of patent protection is leading the companies switch to OTC.

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Key Points from Table of Contents


  • Executive Summary                                
  • Key Inferences                                         
  • New Developments                               

Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)                                                    

Europe OTC Drugs Industry: Segmentation

  • Product Type                             
  • o Analgesics
  • o Cough, Cold and Flu Products         
  • o Vitamins and Minerals       
  • o Dermatological Products   
  • o Gastrointestinal Products 
  • o Ophthalmic Products          
  • o Sleep Aid Products              
  • o Weight Loss/Diet Products               
  • o Others      
  • By Formulation Type                              
  • o Tablets      
  • o Liquids      
  • o Ointments               
  • o Sprays       
  • Distribution Channels                             
  • o Pharmacies             
  • o SuperIndustrys/HyperIndustrys         
  • o Convenience stores            
  • o Others (Online Drug Stores)   

Geographical Analysis                                                              

  • U.K 
  • Spain           
  • Germany    
  • Italy             
  • France         

Strategic Analysis                                                       

  • PESTLE analysis                                                                       
  • Porter’s Five analysis                                              

Industry Leaders' Analysis                                                        

Competitive Landscape                                                           


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