The report on A2P SMS (Application-to-Person) Market will help Major Players and the new entrants to understand scrutinize the market in detail. This information will encourage the Major Players to decide their business strategy and achieve proposed business aims. The report classifies the A2P SMS (Application-to-Person) Market in a precise manner to offer detailed insights about the aspects responsible for augmenting as well as restraining market growth.
A2P (Application-to-Person) SMSmessaging also known as professional or enterprise SMS is a process for sending SMS by an application to a mobile subscriber. This service is used by many businesses for the purpose to communicate with its customers or to send time-sensitive alerts resulting in improving communication and increasing efficiency this includes, banking notifications, automatic booking confirmations, appointment reminders, marketing notifications, loyalty programs and SMS based on two factor authentication.
Presently, A2P service is used by major industrial verticals such as BFSI (Banking, Financial services and Insurance), retail, marketing, healthcare, tourism, media and others. For example, financial institutions use A2P SMS for sending automated, event-based notifications to their customers.
Leading Parking A2P SMS (Application-to-Person) Market
1. ANAM Technologies
2. CLX Communications AB.
3. DIMOCO Messaging GmBH
4. Infobip Ltd.
5. Nexmo Inc. (acquired by Vonage)
6. Syniverse Technologies, LLC
7. Tanla Solutions
8. Trillian Group Ltd.
9. Twilio Inc.
The vertical segment of this service include BFSI, retail, media & entertainment, travel & transport, hospitality and others. The BFSI segment of A2P SMS has the highest growth among all other verticals owing to increase in the usage of mobile based banking services that includes money transfers, online payments, generating OTPs, transaction notifications, fraudulent activity warnings, checking account balance and other such services.
Increased awareness about the benefits of using a bank for safety of money is expected to drive customers subscribe to various banking services. Eventually this would lead to growth of BFSI vertical in the A2P messaging arena.
The A2P SMS market is segmented on the basis of type into cloud API messaging services and traditional & managed messaging services. Cloud API messaging services is a low-cost, automatically scalable model with reliable services and high flexibility.
The global A2P SMS market is further segmented on the basis of application as pushed content services, interactive services, promotional campaigns CRM services and other services.
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Table of Contents
1 Table of Contents
2.1 The Insight Partners Research Report Guidance 16
3 Key Takeaways 17
4 A2P SMS Market Landscape 19
5 Global A2P SMS Market a" Key Industry Dynamics 26
6 Global A2P SMS Market Analysis a" Preferred Business Model 31
7 A2P SMS Market a" Porters Five Forces Analysis 43
8 A2P SMS Market a" Competitive Landscape 46
9 Global A2P SMS Market Analysis a" by Type 50
10 Global A2P SMS Market Analysis a"by Application 55
11 Global A2P SMS Market Analysis a" by Business Model 64
12 Global A2P SMS Market Analysis a"by Vertical 69
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