The proliferation of the smartphones market globally, is expected to push the unified communication market's growth exponentially as smartphones are the easiest medium to use the services offered by unified communication technologies.
According to a new report published by Research Beam, titled, "Global Unified Communication (UC) Market (Technology, Organization Types, Industry Verticals, Geography)- Size, Share, Global Trends, Company Profiles, Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and Forecast, 2012 - 2020, Unified communication (UC) is a process of integrating real-time communication services such as presence information, telephony, conferencing, telephony, instant messaging etc. with non-real time services such as SMS, email, voicemail etc.
The sustained growth of the Information and Communication Technology (ICT) market is expected to enhance the growth of UC market as it is generating lot of interest in software and application development communities as well as enterprises. The key drivers for the growth of the market are large investments in communication and collaborative technologies by government, telecom & IT and financial service sectors.
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Moreover, in the globalized corporate world, the mobility of workforce has increased manifolds and UC allows easy connectivity to individuals anytime, anywhere. Another key factor that drives the market is that, most service providers usually roll out unified communication as a service (UCaaS) after successful implementation of software as a service (SaaS).
Therefore, it is easy for enterprises to adopt the services on a pay as you grow mode as it negates the need for high upfront investment.
However, lack of information security is a major dissuader for enterprises to adopt this service as the data is usually stored in a cloud infrastructure. Additionally, lack of robust telecommunication infrastructure, particularly in the emerging nations, is another factor that limits the market growth.
In some countries, the regulatory framework restricts connection between public-switched telephone lines with voice over IP (VOIP) which is another factor limiting the market growth. The major opportunity for the market growth lies in developing an efficient communication system that can serve customers on the move and most of the key players are focusing their strategies on developing such services.
Some of the key players profiled in this report are Aastra, Alcatel-Lucent, At&T, Cisco, Connect solutions, Hewlett-Packard, IBM, Microsoft, Siemens Enterprise Communications, and Verizon Communications
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Key Findings of the Unified Communication (UC) Market:
- The in-depth analysis provides market intelligence with respect to segments based on technologies, organization types, industry verticals and geographies
- Detailed analysis of the top factors impacting the growth of the market based on the short and medium term projections
- Value chain analysis provides key inputs about the role of all stakeholders of the market
- Porter’s five force analysis provides in-depth understanding about the potency of suppliers & buyers, threat of new entrants & substitutes along with competitive scenario of the market
- SWOT analysis and recent developments of key players are included in the report so that companies can understand the competitive scenario of the market and make strategies for better market capitalization
- Estimations are calculated according to the current market scenario and projected future trends for the analysis period of 2013-2020 with base revenue of 2012
- The report discusses the trends and opportunities in various geographies so that companies can make region specific plans to gain competitive advantage
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