A mobile customer relationship management is an application that enables to keep track of customer relationship management activities via mobile devices such as smartphones and tablets.
The idea behind mobile CRM is to gather all data regarding clients on mobile using CRM apps within the organization to give an integrated and complete view of each customer. It offers better customer service as it satisfies and anticipates customer due to complete and up-to-date customer database on mobile.
The benefit of mobile CRM is it helps in increasing work capacity as its strategy optimizes all the process related to customer relationship management. Mobile CRM aids in improving overall sales performance and growth in productivity due to social and mobile enabled CRM.
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North America and Europe are expected to dominate the mobile CRM market in the forecast period due to increase in usage of mobile services or platform for employees and clients in business. Asia-Pacific and Middle East & Africa are expected to be the emerging regions to contribute for maximum growth during the forecast period.
In 2018, the global Mobile CRM market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2019-2025.
This report focuses on the global Mobile CRM status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Mobile CRM development in United States, Europe and China.
The key players covered in this study
- SAP SE
- Kony Solutions
- Software AG
- Repsly, Inc
Market segment by Type, the product can be split into
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Market segment by Application, split into
Market segment by Regions/Countries, this report covers
- United States
- Southeast Asia
- Central & South America
The study objectives of this report are:
- To analyze global Mobile CRM status, future forecast, growth opportunity, key market and key players.
- To present the Mobile CRM development in United States, Europe and China.
- To strategically profile the key players and comprehensively analyze their development plan and strategies.
- To define, describe and forecast the market by product type, market and key regions.
In this study, the years considered to estimate the market size of Mobile CRM are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.
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