Nowadays mobile app development has become an important part of every business marketing strategy. If you are running an online business, you need an application because most of the people prefer buying things on mobile apps due to their busy schedule. However, gone are the days when the success of an app was measured by the number of downloads and ratings. With the ever-evolving changes in the technology world, mobile app metrics are vital because, without them, no one can make the idea of whether their business app is doing well or not. The businesses that lack particular metrics fail to attract the customers faster.