Mobile Workforce Management | Field Asset Management Press Release

Dealing with Lower IT Budgets, Adapting IT to the Changing Business Landscape & Building Better Tools that Help Management Make Better Business Decisions Were the Top 3 IT Priorities

Singapore and Hong Kong, July 24, 2012 - According to IDC's "Continuum" End-User Survey 2012* conducted by IDC's End-User Research & Statistics Department in Asia/Pacific, 25% of the respondents indicated that dealing with lower/reduced budget was their top IT priority over the next 12 months; followed by 18% stating aligning IT to changing business landscape was their top priority; and 12% stating their top priority was building better tools that help management make better business decisions.

Respondents of the survey are all IT decision makers in the Asia/Pacific excluding Japan region, and they expected an increase in IT spending in the following IT Trends in the region: Virtualization and Automation driven needs (39%), Big Data/Analytics (34%), Mobility related (34%) and Datacenter expansion (34%). To support the IT trends growth, respondents also expected hardware related spends to form a large chunk of the IT spends.

In the space of mobility, the adoption of media tablets in organizations has increased. 22% of the respondents showed intention to procure tablets within the next 12 months as opposed to only 12% in 2011.

Respondents were asked if their organization prints documents using mobile devices such as smartphones or tablets (e.g. iPhone, BlackBerry, iPad etc). 12% of the interviewed organizations replied "yes" and of that at least one-third of the respondents stated they experienced an increase in the print volume and expected to see an increase the next year. However, it is notable that 70% of the respondents said their printing infrastructure was not designed and optimized for the unique business processes and document workflow.

For more information about the complete survey results, or to know more about IDC's end-user primary research services offered in Asia/Pacific, please contact Sheryl Fuertez at This email address is being protected from spambots. You need JavaScript enabled to view it..

* Notes to Editor:

About IDC's "Continuum" End-User Survey:

"Continuum" is an annual end-user survey conducted by IDC's End-User Research & Statistics Department for 12 years across key markets in Asia/Pacific. The objective of the survey is to understand and provide insights into the IT setup / IT planning environment across a broad range of technology areas from an end-user's perspective. The study targets respondents who have or exposure to their organizations' IT spending and/or insights into IT budgeting plans and priorities. A total of 1,642 respondents, comprising of CIOs, IT Directors and/or IT Managers, provided their feedback between April and May 2012.

Key content of the survey includes:

  • Personal Computers: Adoption & use, future procurement plans / roadmaps of overall desktop and notebook computers, smartphones and tablets
  • Mobile Printing: Adoption & plans, support services including infrastructure readiness & integration with cloud
  • Software: Enterprise software spending, key priorities, adoption trends & software security issues
  • Server: Architecture & Operating systems, datacenter management, workloads deployment, migration & management, vendor choice for support & services
  • Storage: Overall storage capacity and storage strategies
  • IT Spending: Overall IT expenditure and budgeting

The sample population was distributed across various industry verticals and company size, to ensure representations in each of these three segments:

  • 13 economies: Australia, Hong Kong, India, Indonesia, Korea, Malaysia, New Zealand, the PRC, Philippines, Singapore, Taiwan, Thailand, and Vietnam
  • 5 general vertical industry categories, comprising 20 different individual vertical industries
  • 3 main company size segments - small / medium / large (which refer to companies with less than 100 / 100-499 / 500+ employees)

About IDC's End-User Research & Statistics Department

IDC's End-User Research & Statistics Department (ERS) is committed to provide our clients with a seamless and comprehensive end-user research solution. Our team of experts conducts the most rigorous and exhaustive primary research with corporate/commercial, public and consumer sectors, as well as suppliers/channel partners. ERS designs and engineers robust end-user surveys that help our clients with their business and market strategies. ERS manages the IDC's Survey Call Center to handle over 3,500 successful corporate interviews and 2,000 successful consumer interviews every month. With IDC's regional and worldwide network, we enable our clients to reach beyond their local markets and overcome language barriers.

About IDC

IDC is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. More than 1,000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. For more than 48 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world's leading technology media, research, and events company. You can learn more about IDC by visiting

For more information, contact:

Letchmy Ganapathy
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Holly Fung
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